Sustainable Fine Jewellery for Effortless Elegance
Crafted in Valenza, Italy. Designed to last a lifetime.
A Legacy in Every Design
Every MIYOCO creation is designed to be timeless — made not for trends, but for meaning.
I design only a few pieces each season or create one-of-a-kind jewellery for collectors.
We do not mass-produce, because true beauty doesn’t need to be multiplied.
When your MIYOCO jewel one day becomes your daughter’s or granddaughter’s treasure, its story continues — not as waste, but as legacy reborn.
Why crafted in Valenza, Italy?
Crafting a Beautiful World for Future Generations
MIYOCO was born from the idea that beauty should last — not just in style, but in spirit.
After years in Tokyo’s fast-paced fashion world, our founder realized that true elegance doesn’t need to rush.
That discovery led to Valenza, Italy, where time seems to slow down — at least until you meet the artisans. They move fast, but only toward perfection. If a detail isn’t flawless, they’ll start again (and again). Not because it’s easy, but because it matters.
It’s this quiet obsession — polishing even the hidden parts no one will see — that shapes every MIYOCO piece.
From the chaos of fast fashion to the calm of timeless creation, MIYOCO was made to honor craftsmanship, value time, and carry meaning for generations.
Sustainable Craftsmanship — The Philosophy of Slow Luxury
At MIYOCO, sustainability is not a label or certificate. It’s a quiet philosophy woven into every design, decision, and detail.
We are a small family atelier — too intimate for industry certifications, but deeply committed to responsibility. Our work is sustainable not because of paperwork, but because it’s built to endure.
When I design fine jewellery, I imagine the moment it will be passed down — from mother to daughter, from one generation to the next. These are not pieces to be replaced or discarded. They are crafted to last a lifetime, and to begin another.
That is what sustainability means to us.
Preserving Italian Artisanship in Valenza
Our jewellery is handcrafted in Valenza, Italy, the historic heart of fine jewellery.
Here, master artisans once filled the town’s narrow streets — each workshop a secret world of skills passed from hand to hand.
But in recent decades, many of these small studios have disappeared, absorbed by large factories where creativity has no voice.
At JUNONE Jewellery Studio, we are preserving that heritage. Every MIYOCO piece supports an atelier where craftsmanship still breathes — where young goldsmiths can learn the art of creation, not production.
By choosing MIYOCO, you are helping keep Valenza’s authentic artistry alive.
Materials That Respect the Earth
100% Recycled Gold
Because the Earth gives us beauty, we believe in giving back — not taking more. That’s why we use 100% recycled gold, refined locally in Valenza. By reclaiming precious metals from fine jewellery waste instead of new mining, we honor nature’s resources while preserving their rare brilliance.
Ethically Sourced Natural Diamonds
Even if you cannot tell whether a diamond is certified or lab-grown, you can feel the true brilliance gifted by the Earth. That is why we choose only ethically sourced and certified natural diamonds, selected for their integrity as much as their light. Every gemstone we use carries full traceability and responsible origin, ensuring that its beauty is pure — in both spirit and source.
Lost Wax Casting
Each MIYOCO jewel begins as a digital dream, shaped through 3D design and transformed into wax for casting. Through the lost wax method, where modern precision meets timeless craftsmanship, every piece takes form — with care, intention, and respect for the materials we cherish. This process minimizes material loss and allows us to sculpt delicate, organic forms with purpose and precision.
Slow Creation, True Connection
Our jewellery is made-to-order, meaning each piece begins its journey only when your order is placed.
This eliminates unnecessary production, reduces waste, and ensures that every jewel exists for a reason — you.
Every design is reviewed, refined, and finished by hand.
This is what we call Slow Luxury — a return to the artistry and patience that true jewellery deserves.
A Life in Bloom, A Craft With Purpose
” I believe that, just as flowers make the world more beautiful, artful jewellery enriches our everyday lives.
And if I am to create, I want my work to be meaningful — not only in its aesthetics, but in the way it honors our planet.
That’s why each MIYOCO piece is made to order, crafted with responsibly sourced materials and traditional Italian expertise. It’s my way of reducing waste while preserving timeless artistry.”
— Miyo Lo Coco Amawa
Beyond the Jewel
Sustainable in Spirit
Instead of mass-produced plastic boxes, we partner with a local jewelry box studio in Valenza, which has been crafting exquisite packaging for over a century.
Each box is crafted on demand — no mass-produced plastic, no excess inventory, just thoughtful design and care.
Our sustainability isn’t about perfection; it’s about intention.
Every step, from recycled gold to handmade packaging, reflects a choice to do better — for the planet, for artisans, and for the generations who will wear our creations.
From the MIYOCO Journal
Discover stories behind our sustainable creations, artisanal craftsmanship, and the quiet elegance of nature-inspired fine jewellery.













