Sustainable Craftsmanship and Ethical Elegance
Discover the Artistry Behind MIYOCO's Exquisite Jewelry
At MIYOCO, each piece of jewelry is crafted by skilled artisans in Valenza, Italy, reflecting our unwavering commitment to environmental sustainability and fair trade work conditions for our cherished craftsmen. We believe in creating beautiful, high-quality jewellery that also respects our planet and the people who make it possible.
Our Materials & Sustainability
Gold
Our jewelry is crafted using 18k and 14k gold, available in yellow, white, and rose gold. On request, we also offer platinum 950. Each piece is meticulously shaped through the lost wax casting method, a technique that significantly reduces gold waste compared to direct metal fabrication.
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We source ethically recycled gold from a Valenza-based refinery, ensuring that our gold is responsibly reclaimed from fine jewellery production.
At MIYOCO, every piece is designed with precision, while JUNONE, our production atelier in Valenza, brings these designs to life. JUNONE is a jewelry studio founded by master goldsmith Calogero Lo Coco and Miyo, where all MIYOCO creations are meticulously handcrafted under one roof.
Our lost wax casting process is conducted in-house at JUNONE, using alloys supplied by a company certified by The Responsible Jewellery Council. This guarantees vibrant colors and a safe composition, safeguarding both artisans and the environment.
Every finished jewelry piece undergoes rigorous examination with the latest XRF technology, ensuring that the remaining nickel percentage is lower than the European standard, UNI EN 1811:2015. Our certification by a specialist in radioprotection guarantees safety for both our artisans and the environment.
Diamond
At MIYOCO, we celebrate the natural brilliance of ethically sourced diamonds. Each gemstone is carefully selected to meet strict quality control standards, ensuring both beauty and responsible sourcing.
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Conflict-Free Assurance – Our diamonds come from suppliers who strictly follow ethical sourcing guidelines and are certified by The Responsible Jewellery Council.
Certified Quality – Every center diamond of 0.30ct and above is GIA or HRD certified and engraved with a unique serial number for authenticity.
Expert Gemological Assessment –
For uncertified stones, our gemological assessments are conducted at the studio of Dott. Paolo Orsini in Valenza, ensuring complete transparency and quality assurance.
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Packaging
Our commitment to sustainability extends beyond our jewelry—it’s integrated into our eco-friendly packaging.
Instead of mass-produced plastic boxes, we partner with a local jewelry box studio in Valenza, which has been crafting exquisite packaging for over a century.
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Handcrafted, Not Mass-Produced – Unlike generic plastic boxes that require bulk orders of 1,000+ units, each MIYOCO jewelry box is individually handcrafted using a traditional paper craft method.
Italian Textiles, Thoughtfully Utilized – We source premium Italian textiles, ensuring minimal waste by stocking only two sheets at a time in the workshop.
On-Demand Production – We do not keep excess packaging stock; instead, we commission each jewelry box only when an order is placed. This eliminates unnecessary production and ensures every box is made with care
Once completed, we personally pick up the packaging, further reducing our carbon footprint.
By choosing MIYOCO, you’re not just acquiring fine jewelry—you’re supporting a conscious, sustainable lifestyle, down to the last detail.
Fair & Transparent Pricing Philosophy
True luxury is not about excess—it is about refinement, purpose, and artistry.
At MIYOCO, we create fine jewellery for those who seek both beauty and meaning in what they wear every day.
Our pieces are designed to be effortlessly elegant, made with the highest quality materials and masterful craftsmanship to become a seamless part of your personal expression.
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Excellence is never cheap. Each MIYOCO creation reflects a careful balance of innovation, artistry, and dedication—without the inflated costs of high-budget advertising or commercial campaigns. When you invest in MIYOCO, you are investing in the purity of exceptional materials, the ingenuity of design, and the hands of skilled artisans who bring timeless visions to life.
Retail Prices – Our public prices reflect the market value, which is comparable to mass-market luxury jewellery brands, but without the inflated luxury markups. We believe in pricing our jewellery fairly and transparently, ensuring you receive a piece of true value.
MIYOCO Club Members – As a MIYOCO Club member, you gain exclusive access to Direct Atelier Pricing, ensuring that your jewellery is priced for its true worth—not for unnecessary markups, but for the craftsmanship and creativity that make it uniquely yours.
Joining the MIYOCO Club is not about sales pitches or flooding your inbox with marketing—it’s about creating a lasting connection with you. We want to understand your needs, stay in touch with updates on our jewellery, and offer assistance whenever you need us. In doing so, we can always provide you with the care and attention you’d expect from your family jeweller.
Our goal is to become part of your journey, offering craftsmanship, ethical sourcing, and a personal touch that will last for generations to come.
What is Made-to-Order?
At MIYOCO, we embrace the made-to-order philosophy as a commitment to sustainability and artistic integrity. Many of our collection pieces are crafted as singular creations. Once a piece is sold, we do not reproduce it unless specifically commissioned. This ensures exclusivity while honoring our artisans’ creativity and preserving natural resources.
Some collections may not have a physical sample available. Instead, you’ll find detailed design sketches or 3D renderings in our online boutique. This approach minimizes waste while offering a truly bespoke experience tailored to your vision.
Why Choose Made-to-Order?
We know that visualizing a final piece from a drawing or digital model may feel unfamiliar. However, we invite you to embrace the artistry and exclusivity of slow luxury.
Sustainability at Its Core – By eliminating excess inventory, we reduce waste and contribute to a more responsible jewelry industry.
A Meaningful Investment – Your jewellery begins its journey only when your vision is fully realized, ensuring that every detail is intentional and perfect.
Eco-Friendly Creation – Our made-to-order approach minimizes our carbon footprint, preserving the beauty of the earth for future generations.
A Story That’s Uniquely Yours – Each made-to-order piece is more than jewelry; it’s a personal narrative, crafted to reflect your values, style, and individuality.
Together, we will bring your vision to life, refining every detail to create a one-of-a-kind treasure just for you. This is our philosophy—Slow Luxury—where each piece is an intimate expression of artistry, sustainability, and timeless elegance.
Bespoke Service
Are you looking for a fully custom jewellery service beyond our made-to-order collection?
We are here to assist you in starting your journey with MIYOCO. Imagine this as a personalized experience, much like visiting a fine jewelry boutique. Book an Appointment to schedule a consultation with Miyo, our designer and founder. With expertise in customer service in luxury brands and across multiple languages—fluent in Japanese, proficient in English and Italian, and a beginner in Estonian—Miyo ensures that communication goes beyond words.
Don’t be shy—We understand how it feels because we are just as shy as you. But if you take one step forward, together, we can create special jewellery pieces that truly speak to you.
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